Kroger customers will soon be able to contribute to charities every time they buy groceries.
The grocery chain is launching a $750,000 fundraising initiative aimed to support schools and non-profits.
Starting September 1, Kroger Plus Card shoppers can enroll online and select an organization they'd like to support. Once enrolled, shoppers will earn rewards for their organization every time they shop.
You can sign up for the program at www.KrogerCommunityRewards.com.