President Obama and his aides will seek to rally public support for his embattled health care plan in the coming weeks, starting with a White House event on Tuesday.
Obama will promote the effort in a speech while surrounded by people who have benefited from the new law, according to an addition to the White House schedule.
The Affordable Care Act has come under heavy political attack since its rollout in October. Problems have included a malfunctioning website and the cancellations of polices that do not meet new federal standards.
In the coming days, Obama and aides will highlight what they call successful aspects of the law. They include provisions that prevent insurance companies from discriminating against people with pre-existing health conditions, and allow young people to stay on their parents' insurance policies until age 26.
During his remarks on Tuesday, Obama will discuss improvements to the health care website. He also plans to strike back at Republican critics of the law, saying they have not offered an alternative to address the challenge of uninsured Americans.
"The White House will take the lead in emphasizing a different benefit each day until the Dec. 23 enrollment deadline for Jan. 1 coverage. The daily message will be amplified through press events and social media by Democratic members of Congress, the Democratic National Committee, congressional campaign committees and advocacy organizations, officials said.
"The fresh push is an attempt to get back to the game plan that Democrats wanted to pursue before the faulty website forced them into full-time damage control. The president needs to rebuild confidence in the law among the public and his Democratic allies on Capitol Hill, who have threatened to roll back aspects of Obamacare if the insurance marketplace didn't improve quickly -- and refocus attention on what would be lost if it were repealed."