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The founder of Goody's Family Clothing has passed away.

Morris "Mike" David Goodfriend was born in Knoxville in 1916 and lived most of his life in Athens.

In 1953, he and a partner opened the Athens outlet store, which grew to 383 Goody's Family Clothing stores. He ran the business with his son before retiring to Florida when he was 75 years old.

Goodfriend was 96 years old when he died on Friday.