Bite Labs wants to grow meats from celebrity tissue to make into artisanal salami.
James Franco tastes "arrogant, distinctive and completely undeniable." Jennifer Lawrence will have "a charming and confident flavor profile." And Kanye West salami is best paired with "strong straight bourbon," according to Bite Labs.
The company wants to "prompt widespread discussion about bioethics, lab-grown meats and celebrity culture," wrote "Kevin" from the Bite Labs team in an e-mail to the USA TODAY Network.
But is this just a commentary on our appetite for celebrity gossip, or will there be a real market?
According to Kevin, this is real and the company is now gauging market interest.
Bite Labs is asking people to tweet at their favorite celebrities to be a salami, using hashtag #EatCelebrityMeat.
Currently, Jennifer Lawrence is the most popular candidate for a celebrity salami, Kevin said.
Kevin did not reveal the people behind the project, saying, "The founding members have decided to keep their anonymity due to the controversial nature of our product."
Kevin said Bite Labs has started talks with New Harvest, a non-profit promoting research into alternatives to conventionally produced meat. New Harvest director Isha Datar said Bite Labs has not spoken with her organization yet, according to an email to USA TODAY Network.
Kevin said the ability to make in-vitro meat has been proven.
"Our primary goal right now is to create a public dialogue around the potential for commercially available lab-grown celebrity meat," he wrote.
Datar said technically it's feasible "but years away."
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