x
Breaking News
More () »

Oreo announces release of first-ever rainbow cookies

Oreo is honoring its partnership with PFLAG with the release of rainbow Oreos.
Credit: OREO
These limited-edition #ProudParent OREO Rainbow Cookies were released in celebration of LGBTQ+ History Month.

INDIANAPOLIS — Oreo has announced a colorful new release in celebration of love. 

On Friday, America's most beloved cookie announced it was releasing rainbow Oreo cookies. 

'We're proud to announce the first-ever Rainbow OREO Cookies made in honor of our partnership with PFLAG. Join our #ProudParent campaign and you could snag a pack of Rainbow Oreo Cookies!" 

The colorful cookies are part of Oreo's #ProudParent campaign: "a year-long initiative designed to shine a spotlight on the powerful impact love & acceptance can have on LGBTQ+ youth." 

As part of the initiative, Oreo has released a short film: 

The brand also plans to give the rainbow cookies to the first 10,000 people who participate in the campaign by sharing a photo on Instagram of what allyship means to them.

Participants must be at least 13 years old and live in the U.S. or Puerto Rico. 

Before You Leave, Check This Out